The official theme song of ICC World Cup 2011 is "De Ghuma Ke". It was released worldwide on 31 December 2010. This song is composed by the trio of Shanker-Ehsaan-Loy (Shanker Mahadevan, Ehsaan Noorani and Loy Mendonsa). The song is sung in Hindi, Bangla and Sinhala. It has been sung by Shankar Mahadevan and Divya Kumar and marketed by Ogilvy and Mather.
Shanker-Ehsaan-Loy
"De Ghumaa Ke" literally means "Hit It Hard". Manoj Yadav prepared the song's lyrics. "We were looking at various ideas to determine what direction we can take because we wanted to make a fun song, a dhamaal song on which people can dance, they can sing and we wanted to use more of a colloquial term, which was an idea that came in late. Initially, we were looking at a regular dance song and by chance we coined this phrase De Ghuma Ke. Everyone got excited and said why not make a song around the phrase," said Shankar.
The song uses Hindi colloquialisms like aare paare ("this way or that") and juta hausla badla faisla ("buck up and change the game"), and has a rousing quality. It incorporates an array of Indian rhythms, as well as elements of rock and hip-hop. The song, according to the composers, avoids both the cliches of patriotism and run-of-the-mill Bollywood beats for a “fun and funky tune” with a “folksy feel and a hint of rustic Punjabi”.
Each member has brought in the song his own unique talent and experience, combining the Carnatic and Hindustani vocal tradition, Western rock, fusion and synthesiser techniques.
This song incorporates an array of Indian rhythms, as well as elements of rock and hip-hop. The song will be performed in the opening ceremony of the tournament to be held in Bangladesh on February 17, 2011
Download link for the theme song :
Bangla
Good job.I downloaded the songs.
ReplyDeleteMK
Thanks a lot, sir . . . . .
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